Top 5 Play Pass Games Performance in New Zealand Q2 2025

In the second quarter of 2025, the performance of top Play Pass games in New Zealand showed interesting trends across downloads, revenue, and active users. According to data from Sensor Tower, here’s a closer look at how these apps fared.

Nonogram.com - Number Games experienced fluctuations in revenue, peaking at approximately $75 in late April before decreasing to around $39 by the end of June. Weekly downloads started strong at 1.4K mid-April but tapered off to 184 by the quarter's end. Active users remained relatively stable, hovering around 4.5K to 5K throughout the quarter.

Jigsaw Puzzles - Puzzle Games saw a steady increase in revenue, reaching $86 in the final week of June. Weekly downloads remained consistent, fluctuating slightly but maintaining around 500 to 600 downloads weekly. Active users showed a slight decline throughout the quarter, ending at around 2.7K.

Hungry Shark Evolution maintained a robust revenue stream, peaking at $338 in early May. Downloads varied, with a notable increase to 937 in mid-June, while active users remained high, averaging around 9K.

Sudoku.com - Number Games showed strong performance, with revenue peaking at $150 in early June. Downloads increased steadily, reaching 830 by the end of June. Active users grew significantly, peaking at over 23K mid-June.

Pixel Art － Color by Number experienced a peak in revenue at $183 in late June. The app’s downloads rose to 621 in the final week of the quarter, and active users remained stable, averaging around 8.5K.

For more detailed insights and data, visit Sensor Tower's platform.